Sample scan
What an Executive Market Scanactually gives you.
A scan is a focused, evidence-backed read of your market — competitor movement, demand direction and the gaps worth acting on — ending in recommended moves your team can check.
QFrom a scan — recommended move
“Launch an entry-level extendable dining-table range before Q4.”
Competitor gapSearch momentumMaterial direction
Illustrative example. Your scan is built from your category, your competitors, your countries.
What a scan contains
Four sections. Every claim traceable.
01The state of your marketCompetitor movement across prices, assortments and campaigns in your category — what changed, and what it means.
02Where demand is headingSearch and demand signals for your category: what is climbing, what is fading, what is unserved.
03The gaps worth acting onOpenings in the market matched against your range — each one sized and evidenced.
04Recommended movesA prioritized set of next moves, each traceable to the market signal behind it.
How it works
Built on the same model the platform runs on.
The scan draws on Qaptic’s connected market model — the same intelligence behind the platform’s eleven modules.
01You tell us the marketYour category, a few competitors, the countries you sell in.
02We run the scanQaptic reads competitor movement, demand signals and category direction across your market.
03You get the briefingA focused executive read — findings, evidence and recommended moves. Yours to keep.
2.1M+Products tracked
40+Competitors
28Countries
1.2M+Changes per day